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optblue

 

What’s changed about American Express® Card acceptance? The things you wanted most.

You can find a rate that’s right for your business and a faster, easier way to accept the Card.
Learn More

Rate OptionsBefore OptBlue

Before OptBlue, you had one rate option for American Express® Card acceptance.
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American Express Card Acceptance Rate Options with Optblue
 
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Rate OptionsWith OptBlue

You’ve got options! Because Merchant Service Providers set their own rate, you can shop around for the best rate for your business.
 

Here’s to an easier day at the office.

Simpler processing saves you time and gets you your money faster.
 Dollar Bill

One Fast Payment

Get paid at the same time as your other card brands—all your card payments come to you at once.
 Statement

One Simple Statement

One statement for all the credit cards you accept, from your provider.
 Contact

One Service Contact

Your provider can answer questions for every card you accept through them.
Get Started

Attract customers to your business with free advertising.

Simply accept American Express® Cards, then take advantage of these three ways to get connected to customers searching for businesses like yours.
GET ON THE MAP
Put your business in front of potential customers with a listing on the Shop Small® Map.1
BROWSE SIGNAGE
Help drive sales by displaying signage that shows potential customers you want their business.2

See how other businesses like yours are getting more out of OptBlue.

Let’s do this!

Give us a call or fill out the form, and we’ll help you get going with OptBlue. You can also call a Merchant Services Provider directly for more information about their rates.
If you provide us with your mobile number to be used as your business contact number, we will use this information as your business information. By providing your mobile number, you agree that we may contact you at that mobile number with information about products and services from American Express and these communications may include autodialed calls or SMS (“text”) messages and/or artificial or pre-recorded voice calls.
By providing your e-mail address, you authorize us to send you information about products, services and offers from American Express. If you provide us your personal email address, we will use that email address as a business email address for communications from American Express. To learn how we protect your privacy, please see our Privacy Statement.
OptBlue Eligibility: OptBlue is limited to U.S. Small Merchants that have an estimated American Express charge volume of less than $1M per year, and certain industry and franchise restrictions apply. If your business is not eligible for OptBlue, please apply to accept American Express Cards directly with American Express. Call 855-894-6570.

1 The Shop Small Map and online directory only feature qualifying American Express® Card accepting small merchants. Online-only businesses can be found in the online directory. American Express reserves the right to decline any update to a merchant’s customer facing information if it contains inappropriate content. If you recently signed up to accept American Express Cards, please allow up to 7 weeks for your business to appear on the map or online directory. Merchants must be on the map to be recommended to customers. 

2 67% of Card Members report they would be more likely to make a purchase when they see an American Express decal on the merchant’s front door or window. American Express commissioned internet panel survey conducted in December 2014-February 2015 based on purchases made in the 6 months prior to the survey. Definition of American Express® Card Members: Respondents who reported that they have an American Express Card and that they used that card to make purchases (i.e., retail store, retail services, B2B professional services and/or healthcare) from a small merchant in the prior six months. 

3 While supplies last. Eligibility restrictions apply. See Terms of Participation for full details.